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Marketing Analyst

Reli.
Full-time
On-site
Cerritos, California, United States
Marketing Analyst
Reli. is a dynamic eCommerce company experiencing rapid year-over-year growth via selling on Amazon (www.amazon.com/reli), Walmart, our own Shopify store, and eBay. We currently service 10,000+ orders daily across our eCommerce marketplaces, with over 1,500,000+ unique customers such as Marvel, Dominos, and Lululemon.

We are seeking a highly experienced and data-driven individual to join our advertising team as an Advertising Analyst. In this role, you will be a key contributor to managing and optimizing our Amazon Ads campaigns, driving immediate impact and measurable results. You will be working with a large-scale campaign portfolio with budgets exceeding $100,000+ monthly and 1,000+ individual campaigns.

This is not an entry-level position, but rather a role for an experienced hire.

We are looking for a candidate with 2-3 years of direct, hands-on experience managing and optimizing Amazon Ads campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
DSP knowledge is not required. We need someone who can quickly contribute and requires minimal onboarding regarding core Amazon Ads concepts. 

Essential Functions & Key Responsibilities:

    • Strategically manage and optimize Amazon Ads campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display) to achieve optimal performance and ROI.
    • Utilize advanced data analytics to analyze advertising performance, identify trends, and make data-driven decisions to optimize ad campaigns.
    • Develop and refine keyword lists, campaign parameters, and bid strategies to maximize campaign reach and ROI.
    • Provide expert-level insights and recommendations for campaign optimization based on proven experience.
    • Collaborate with the marketing team to support overall marketing efforts and drive marketplace growth.
    • Stay updated on industry trends and best practices in Amazon advertising, bringing innovative ideas to enhance campaign performance.

Candidate Requirements:

    • 2-3 years of direct experience managing and optimizing Amazon Ads campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
    • Proven track record of managing substantial Amazon Ads budgets and portfolios
    • Proven ability to drive measurable results through strategic campaign management.
    • Strong understanding of Amazon Ads' best practices and optimization techniques.
    • Strong analytical ability - Ability to analyze data to make informed decisions and conclusions based on quantitative analysis.
    • Strong Attention to Detail - Understanding the importance of following detailed SOPs and being able to document and communicate properly.
    • Strong communication skills and a collaborative mindset to work effectively within a team.
    • Ability to follow standard operating procedures (SOPs) meticulously.
    • Open-mindedness and willingness to learn, adapt, and incorporate constructive feedback.
    • Resourceful, independent, and a problem solver.
    • Product-focused with the ability to perform product analysis from a customer mindset.
    • Curiosity and a willingness to ask questions to gain a comprehensive understanding of tasks and processes.
    • Experience with advanced Excel functions used in advertising analysis, and reporting.

Why Join Reli.?

    • Comprehensive Benefits 
    • Paid Time Off (Vacation, etc.): 15 Days PTO to Start + 1 additional day per year working at Reli.
    • 10 Paid Holidays in addition to PTO
    • Hybrid Work Schedule -
    • Regular Team Happy Hours/Events
    • Employer Matching for 401(k)
    • Health Care (Medical, Vision, Dental) - Blue Shield PPO or HMO Medical Insurance
    • Life Insurance
    • Wellness stipend of $260 per month to be used for mental and physical wellbeing. 
    • Reli. is headquartered in Cerritos, CA. Our work-from-home days are Mondays, Wednesdays, and Fridays and in-office days are on Tuesdays and Thursdays to facilitate team bonding and collaboration.
    • Culture and Engagement: Regular team happy hours/events, supportive and dynamic work environment.
About Reli.
Reli. is a minority-owned and family-owned company headquartered in Cerritos, CA, with three strategically located distribution centers nationwide. Reli. is a rapidly growing eCommerce company built around strong values & making an impact. Reli. provides a variety of products through eCommerce channels to make daily lives easier for our business and consumer customers.
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